Editor's picks

  • A tale of two piggies – area matters even for the Chief Scientific Adviser

    I’ve been doing some more reading of the annual report of the Chief Scientific Adviser, Sir Mark Walport. Or rather of the companion volume that, in its own words, “form the evidence for the Government Chief Scientific Advisor’s Annual Report 2014″. (Question: is it ‘adviser’ with an ‘e’ or ‘advisor’ with an ‘o’? Both spellings appear.) The document has some infographics, including these two piggies on page 85.                                   I’ve obscured the numbers they are representing. What do you think the ratio of the numbers is? Now a golden rule of

  • CAMPAIGN JUSTICE: What Journalism 2.0 Looks Like and What You Can Learn

    It was around 2010 and as depressing conversations with a reporter go this one took quite some beating. I was in local government communications and we had started to post gritting updates in real time on Twitter. We were talking with our residents directly without going through the Priesthood of journalists. “The thing is,” the reporter said, “When you post your updates to Twitter, newsdesk want you to give us a call as well, so we know.” I declined. I pointed out that they needed to be on Twitter themselves. I shook my head in despair. Despair I started in newspapers

  • Modernising public relations and a planning case study

    Public relations and marketing practitioners have access to a vast amount of data than ever before to help identify and understand publics, or audiences, if you prefer marketing parlance. I presented at a joint CIPR Yorkshire and Lincolnshire event at Leeds Beckett University last night, and talked through how public relations workflow is changing. We’re shifting from publicity, to influencer relations, community management and social business. Every communication team and public relations agency is facing this challenge. It’s a story that I told at the World PR Forum in Madrid, and the PRSA International Conference in Washington. Planning exercise As

  • The surveillance structure that underpins us all

    Here’s another paragraph to add to the debate about privacy, surveillance, spying and the whole gamut of who does what, how and why with digital information that you think is yours and private but in reality is in the spies’ domain. Last night, Channel 4 News broadcast a 10-minute report in its evening news show that revealed how Cable & Wireless, one of the UK’s largest communications firms, had a leading role in creating the surveillance system exposed by Edward Snowden in which the GCHQ plays a leading role. I didn’t hear the words “alleged” or “allegedly” mentioned in the report.